Placemat advertising benefits:
- Cost Effective. Because placemat advertising is "Group Advertisting," you receive the best value for your advertising dollar.
- There are no hidden costs. Your fee includes printing, attractively-designed ad layout and distribution.
- Placemat advertising is MORE effective. That's why most advertisers renew their ad again and again. When it works, don't fix it!
- Readership rates are over 85%. Most people read placemat ads because they have idle time on their hands while waiting for service. Then they can read more, or re-read while waiting for their meal.
- You get exposure to an audience in close proximity. Your ad is directly in front of your prospects.
- Maximum Exposure. Because there is only one sheet, your ad is always front and center.
- Exclusivity. Upon request, only one ad from each industry on any one placemat.
- Repetition. Any successful ad campaign relies on repetition. Frequent diners will see your ad many times. On the average, it takes 7 impressions for a prospect to take action with a new supplier or service. Each impression improves your credibility.
- Great Reception. When your potential customers see your ad in a relaxed atmosphere, you have a captive audience for 15 minutes on average.
- Longevity. Your ad runs for about 3 months.
- 20,000 Impressions. High numbers of people will see your ad, since thousands of placemats are distributed to many local restaurants.
- Professional Looking. Designotype's placemats are attractive to the eye and are a pleasure to read because they are not cluttered. Placemats are designed by Margaret, our graphic artist, who has over 30 years of print design experience. (That makes her middle-aged.)
Call us at 906-482-2424 to be included on our next placemat. Call early so you can choose your spot on the page, and get the size you need.
